In addition to sharp illustrations of the Icons, the book includes details on Virgil Abloh's creative process as well ashis views on contemporary cultural aspects that are tied to his interpretation and remaking of the famed shoes.
Can beauty brands benefit from cultural intelligence? Ask Pharrell Williams. He will certainly answer with a resounding yes. The American singer and popular culture icon launched a beauty line under his global brand Humanrace. Pharrell believes that the only way to market well is to create culture.